Tailored Beauty

“My skin looks so beautiful and natural. Love it!!” — Suzelle W, Client
“Watching the custom mixing part of the process is fascinating!” — Tina C, Client
“Oh how I wish I had done this years ago!” — Sharon P, Client
"TOTAL GAME CHANGER!" — Susan T, Client
"No more guessing. These beautiful sweet ladies have it all figured out." — Becky S, Client
" SO LUCKY I FOUND THIS PLACE." — Julie H, Client
"I will trust every word Elea says from now on!" — Sarah V, Client
"Elea Blake makes looking beautiful so easy!" — Joyce T, Client
"They make makeup I can actually wear with my sensitive skin" — Mary J, Client
"They make you feel so beautiful and cared for." — Amanda A, Client

Find Your Pink

We quite literally wrote the book on orange, but we also know the secret to your personal palettes. We want to help you unlock yours!

BEAUTY 102

be intentional

There is a whole spectrum of hue you are. We know that color can unlock your full potential. When you know your best undertones in all 10 color spaces you have a more holistic view of you.

Fully Custom & Personalized Color Analysis
Hand Painted Shopping Swatches for Accuracy
Global Solution for Diverse World

Skin Deep Secrets Revealed

DIY Color Analysis

Whether you are far from our studio, or have extreme social anxiety, we will Patrick Swayze pottery your undetones with you and our diy drapes.

Monthly Draping

Always wanted to find ALL your best colors, but don't have the time, budget, or attention span to do it all at once? Enjoy this AMAZING 1 on 1 monthly makeover opportunity!

Empathetic Beauty

You aren't a number whether you visit us online or in person. You are your name and your individual color formulas. We keep cards with all your prescribed colors. Custom isn't a general catch phrase here. We keep things fresh by working with people of all personalities, skin tones, and lifestyles. We love getting to know you because you are the reason we do what we do.

made by us made for you

We discover, produce, mix, review, and hand pack our products to ensure they are safe, effective, and affordable. Every step of the journey is focused on providing you with the quality that we want for ourselves.

Nice to Meet Ya

We are a mother-daughter team with a commitment to making ourselves feel as good as we look. We like to treat ourselves with care, compassion, and a drive to be better. We want the same for you. We struggle with medical skin conditions and many allergies so we understand the importance of being mindful of those factors with you.

Our address
3238 Brainerd Rd. Chattanooga, TN 37411
Get directions
Open hours
M-F 10AM — 6PM Saturday by Appointment

FAQ